(BEDFORD ) - Lawrence County students will benefit from a national backpack giveaway campaign.
The Cellular Connection, the largest Verizon Premium Wireless Retailer in the U.S., in a joint effort with its customers, will be donating 100,000 backpacks full of school supplies to children through its School Rocks Backpack Giveaway.
Families can bring their children to the store at 1311 16th St., on August 2 from noon till 2 p.m. to pick up a backpacked filled with pencils, papers, a pencil box, folders, glue and more.
One backpack per child present will be given away on a first-come, first served basis while supplies last. All left over backpacks will be donated to local schools.
More than 350 participating TCC stores across the U.S. are participating with each store donating between 75 to 300 backpacks.
"The backpack giveaway is a huge part of TCC's 'Culture of Good' movement that's all about making a positive impacton employees while benefitting the world," said Scott Moorehead, president and CEO of TCC. "It's how our company gives back to every community where we do business, and it involves every employee at every level. We're honored to have the ability to give back to those who need it."
Bedford residents have also joined the cause. Since the beginning of March, TCC customers have been given the option to round their purchases up to the nearest dollar with the difference going directly toward the School Rocks Backpack Giveaway.
In 2013, the National Retail Federation predicted the average person with children in grades, kindergarten through 12, would spend $86 on school supplies such as notebooks, pencils and backpacks. On top of that, nearly 16 million children in the U.S. live in poverty. TCC is doing its part to ensure that as many children as possible are set up for educational success.
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