FDA denies marketing applications for approximately 300,000 flavored E-Cigarette products

UNDATED – Following issuance of marketing denial orders (MDOs) to three companies for their flavored electronic nicotine delivery system (ENDS) products last week, FDA has issued MDOs to an additional 31 companies for approximately 300,000 flavored ENDS products from Aug. 27 through Sept. 2.

Companies receiving these MDOs may have submitted premarket applications for other products (such as ENDS devices, tobacco-flavored ENDS, or menthol-flavored ENDS), and those products, if still pending, remain under review at FDA.

Several of the MDOs were issued to companies that are not confirmed to be currently marketing their products. To protect confidential commercial information (CCI), we cannot release additional information about those actions.

Products subject to an MDO for a premarket application may not be introduced or delivered for introduction into interstate commerce. If the product is already on the market, the product must be removed from the market or risk enforcement.

FDA continues to make substantial progress reviewing the unprecedented number of applications received by the Sept. 9, 2020, court-ordered deadline for submission of premarket applications for deemed new tobacco products. 

The aggregate information on these actions will be provided within our regular updates on the Tobacco Product Applications: Metrics and Reporting page.

Print Friendly, PDF & Email