New Ruler Foods Represents $600,000 Investment In Mitchell

(MITCHELL) – Mitchell residents will get their first peek at Ruler Foods new location as the local grocer opens its doors at 1240 W. Main Street on February 7.


The expanded 25,372-square foot store will highlight expanded fresh produce and meat departments, as well as a fresh interior and new look.
Liz Ferneding, president of Ruler Foods, is looking forward to the opening.
“We have great customers in Mitchell and we’re excited to expand our footprint. We are dedicated to this community and happy for the opportunity to share a fresh experience in our new location. Our modern Ruler Foods store is simplified and easier to navigate for busy shoppers while maintaining the low prices that our budget-conscious customers have come to expect,” he added.
Ruler Foods Grand Opening Week
The store will host a week-long celebration that begins on Wednesday, February 6 with a VIP tour and by-invitation-only celebration. This will be the final day for the current location.
Public festivities kickoff at the new store on Thursday morning, February 7, at 8 a.m. with a ribbon-cutting ceremony. The first 50 shoppers to arrive at the store will receive a ticket redeemable for a Ruler Foods gift certificate in amounts ranging from $10 to $100.
All guests are invited to enter to win door prizes and one lucky winner will receive free a $250 gift card to Ruler Foods.
The celebration will also include daily giveaways, sampling events, and other surprises until February 13.
Shoppers are encouraged to visit daily to take advantage of all the activities.
About Ruler Foods
Ruler Foods, a subsidiary of The Kroger Company Family of Stores, is a value-driven grocery store that serves the
Midwest with 50 stores in six states (including Indiana, Kentucky, Missouri, Ohio, Illinois, and Tennessee). Featuring
trusted Kroger brands at everyday low prices, Ruler Foods focuses on meeting customers’ needs for fresh produce
and choice meats and strives to provide quality products to those who want or need to save money. Their “Simple.
Smart. Fresh.” tagline sums up Ruler Foods’ commitment to shoppers. Make pricing and finding what you need
simple, help customers make smart and budget-conscious decisions while shopping, and provide the freshest
products available. For more information, visit Ruler Foods online at www.rulerfoods.com and
www.facebook.com/rulerfoods.
About The Kroger Co. (NYSE: KR)
The Kroger Co. is dedicated to a single purpose: to Feed the Human Spirit ™. Kroger employs nearly a half-million
associates who serve nine-million customers daily through a seamless digital shopping experience and 2,800 retail
food stores under a variety of banner names (hyperlink). They are committed to serving America through food
inspiration and uplift and creating #ZeroHungerZeroWaste communities by 2025. To learn more about Kroger, visit
their newsroom and investor relations site.

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